The PerfectIt Blog

Here you will find tips and tricks for more efficient editing techniques and improved content. Explore a wealth of ideas, practical advice, and industry best practices that will help you save time while improving the quality of your written documents.

Medical Writing, Product News, Styles Christopher Wright Medical Writing, Product News, Styles Christopher Wright

Why We Built a Plain Language Summary Style in PerfectIt

In December 2022 we launched our Medical Plain Language Summary style. It’s launched in beta as a living document, and we hope that the medical writing community will continue giving us feedback so that we can keep making it more useful for medical communicators working with plain language summaries.

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Product News Charlie Coppack Product News Charlie Coppack

Introducing New PerfectIt Subscriptions

In December 2022 we launched our Medical Plain Language Summary style. It’s launched in beta as a living document, and we hope that the medical writing community will continue giving us feedback so that we can keep making it more useful for medical communicators working with plain language summaries.

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Proposal Writing, Business of Editing Charlie Coppack Proposal Writing, Business of Editing Charlie Coppack

Marry Me, Maybe? (How Not to Write Proposals)

Those of us writing business proposals can’t rely on a Hollywood ending. Bid documents require the art of persuasion. That’s more of a challenge for many of us than we would like it to be. So if you’re more concerned about huge grants than Hugh Grant, here are some things to watch out for when writing proposals, bids, and other pieces designed to sell your company to clients.

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Business of Editing Charlie Coppack Business of Editing Charlie Coppack

10 Ways to Name Your Editorial Company

You’re taking the plunge: you’re setting up as a freelance editor. You’re going to have your own company and you’re going to get clients and edit their text and invoice them and make a good living as a midwife of words. But the first choice you face is a big one: What are you going to name your company?

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Business of Editing Charlie Coppack Business of Editing Charlie Coppack

Are You a Felix Unger?

If you read the title and just said “Don’t you mean Felix Ungar?” then you know you are. The very fact that you’re reading this makes it likely that you’re a Felix. You’re probably an editor, and editors tend to be Felixes (or should that be Felices?).

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Technical Writing, Business of Editing Charlie Coppack Technical Writing, Business of Editing Charlie Coppack

Numbered Lists and Bullet Lists: Why and How?

There are five important things to watch for in numbered and bulleted lists. If you’re editing according to a style manual such as The Chicago Manual of Style, you’ll have good guidance for many of these things. But even if your style is entirely at your discretion, you’ll still want to think before you list.

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Business of Editing Charlie Coppack Business of Editing Charlie Coppack

"A" Versus "An": An Article about Articles

Here’s a quick test on when to use a and an. Spot the errors: I was at an historic occasion, a meeting at a hotel near an university to discuss an HUD directive, when my recorder ran out of power. For want of an AA battery, my records of the meeting were lost, and it was all consigned to no more than a * in an MS.

How many slip-ups do you count? There are actually six mistakes in there. Let’s see what they are—and why!

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Medical Writing Charlie Coppack Medical Writing Charlie Coppack

8 Hacks to Nail Your Next Plain Language Summary

It’s important to get a PLS right. When done well, these summaries can improve health literacy in the general public and encourage the pharmaceutical companies that sponsor clinical research to operate more transparently. These eight hacks, adapted from tips by the Plain Language Association International and The Center for Plain Language, will help you master your next PLS.

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Technical Writing Charlie Coppack Technical Writing Charlie Coppack

Six Steps for Working with Subject Matter Experts for Better Technical Writing

Before you schedule an interview with your SME, you’ll want to do a bit of homework first. Plopping down in front of them and saying “tell me everything you know” will waste both of your time—and likely won’t get you the focused content you need. Instead, take an organized approach to working with an SME. Here are six steps to guide you through the process.

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Technical Writing Charlie Coppack Technical Writing Charlie Coppack

How to Understand Your Audience in Technical Writing

Knowing your audience is critical in technical writing. If your content isn’t catered to the right audience, your readers may be turned off by your copy. They may not understand the critical information you’re trying to convey. And if you have to rewrite your copy? That’s a waste of time, resources, and effort. So how do you tailor content to specific audiences? Here’s a three-step process for learning about your audience and producing content specific to their needs.

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Who Knows Their WHO Style?

The COVID-19 pandemic has shined a spotlight on the World Health Organization (WHO), an intergovernmental organization that works worldwide to promote health, keep the world safe, and serve the vulnerable. As part of their work, WHO publishes a range of documents, from international health standards, to “situation reports” describing progress in fighting a disease, to advice for the public on staying safe and healthy.

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Technical Writing, Proposal Writing PerfectIt Technical Writing, Proposal Writing PerfectIt

Seven Ways to Wow the Technical Grant Proposal Review Committee

The importance of good writing in technical grant proposals is significantly underestimated. Have a thought for the grant review committees. Reviewing 40 or 50 grant applications for three or four funding opportunities is depressing enough, but when they are written by scientists, engineers and tech people with few writing skills, it can be agony. Are you surprised that grant proposal reviewers respond better to well-written proposals?

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Technical Writing, Styles PerfectIt Technical Writing, Styles PerfectIt

Six Military Writing Rules You Can Implement in Your Technical Writing

Military writing is not just instruction manuals. It includes official correspondence, reports, academic writing projects, contracts, blog posts, press articles and many other genres. The U.S. Army alone lists over forty kinds of official army publications. As technical writers, we can learn a great deal from military style rules. But we also need to understand when and how to deviate from them, to have the right effect.

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Medical Writing

Editing

Proposal Writing