The PerfectIt Blog

Here you will find tips and tricks for more efficient editing techniques and improved content. Explore a wealth of ideas, practical advice, and industry best practices that will help you save time while improving the quality of your written documents.

Charlie Coppack Charlie Coppack

Business Management Efficiency

There’s no one right way to run your business, only the way that works for you at any given moment. It’s all trial and error. Efficiency isn’t about what you do so much as doing it the same way every time.

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Styles PerfectIt Styles PerfectIt

What Makes a Truly Great Corporate House Style?

The first thing you need for truly great corporate documents is a truly great style guide. Knowing it all off the top of your head is not good enough. You’re not the only person handling the text and you may leave the company someday. More importantly, no human can ever be one hundred percent consistent.

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Medical Writing Christopher Wright Medical Writing Christopher Wright

Medical Abbreviations: WTF (What They’re For) and OMG (Optimal Management Guide)

If you work with medical text, you’re familiar with how authors like to salt their text with SLTs (Simple Lexical Tools) representing SLTs (Standard Learned Terms). Sometimes, however, these are SLT (Single, Limited, or Transient) in use, and much of the time their real function is just as SLTs (Shiny Little Toys).

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How to Write a Great Instruction in PerfectIt

If your goal is to get everyone in your organization or group to follow your house style—and to learn the principles behind it—there’s more to it than simply adding terms and adjusting settings in the Style Sheet Editor. The exact words you use to describe the issue make a difference.

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Business of Editing Christopher Wright Business of Editing Christopher Wright

The Cocktail-Party Guide to Hyphens

Hyphenation can seem like the editor’s party trick. A party trick is something that few people know how to do, and while it’s not that important to most people, it’s always impressive to see someone pull it off. You know, like tying a cherry stem into a knot with your tongue.

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Proposal Writing, Business of Editing Charlie Coppack Proposal Writing, Business of Editing Charlie Coppack

Marry Me, Maybe? (How Not to Write Proposals)

Those of us writing business proposals can’t rely on a Hollywood ending. Bid documents require the art of persuasion. That’s more of a challenge for many of us than we would like it to be. So if you’re more concerned about huge grants than Hugh Grant, here are some things to watch out for when writing proposals, bids, and other pieces designed to sell your company to clients.

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Business of Editing Charlie Coppack Business of Editing Charlie Coppack

10 Ways to Name Your Editorial Company

You’re taking the plunge: you’re setting up as a freelance editor. You’re going to have your own company and you’re going to get clients and edit their text and invoice them and make a good living as a midwife of words. But the first choice you face is a big one: What are you going to name your company?

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Business of Editing Charlie Coppack Business of Editing Charlie Coppack

Are You a Felix Unger?

If you read the title and just said “Don’t you mean Felix Ungar?” then you know you are. The very fact that you’re reading this makes it likely that you’re a Felix. You’re probably an editor, and editors tend to be Felixes (or should that be Felices?).

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Technical Writing, Business of Editing Charlie Coppack Technical Writing, Business of Editing Charlie Coppack

Numbered Lists and Bullet Lists: Why and How?

There are five important things to watch for in numbered and bulleted lists. If you’re editing according to a style manual such as The Chicago Manual of Style, you’ll have good guidance for many of these things. But even if your style is entirely at your discretion, you’ll still want to think before you list.

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Business of Editing Charlie Coppack Business of Editing Charlie Coppack

"A" Versus "An": An Article about Articles

Here’s a quick test on when to use a and an. Spot the errors: I was at an historic occasion, a meeting at a hotel near an university to discuss an HUD directive, when my recorder ran out of power. For want of an AA battery, my records of the meeting were lost, and it was all consigned to no more than a * in an MS.

How many slip-ups do you count? There are actually six mistakes in there. Let’s see what they are—and why!

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Technical Writing Charlie Coppack Technical Writing Charlie Coppack

Six Steps for Working with Subject Matter Experts for Better Technical Writing

Before you schedule an interview with your SME, you’ll want to do a bit of homework first. Plopping down in front of them and saying “tell me everything you know” will waste both of your time—and likely won’t get you the focused content you need. Instead, take an organized approach to working with an SME. Here are six steps to guide you through the process.

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Medical Writing

Editing

Proposal Writing